Along with many types of media, there are many media outlets that our customers can use. We encourage our customers to use all of the ones that make sense for each customer and their needs. There are so many from which to select, it is easy to get lost in all the various outlets.
Social media is a huge outlet that our customers can use. There is really no limit to what can be posted on social media. However, it is key to remember that once it is on social media, it can always be found again. It would forever be searchable, so customers should make sure it is exactly what they want. Social media is an amazing way for your message to be posted and reposted, liked and loved over and over again. Customers today are tweeting, pinning and linking in.
In addition, customers can access social media from their desktop, tablets, and smart phones. Every one of all ages uses social media today. MediaQuest is happy to meet with you to explain and outline the value of social networking and the best way to incorporate it into your marketing plan, website, and any other media. We can also help you get the most of social media sites like Twitter, LinkedIn, InstaGram, and many other social media sites. Each media outlet attracts a different type of audience. We can help you determine which sites are best for your business depending on your marketing needs.
We encourage our customers to create an online brand for themselves and build their reputation with it. We can help our customers manage that brand. We have large volumes of experience with traditional media and how that can translate to social media.
Email is another outlet that we encourage our customers to use to market their brand. It is an affordable way to market, much cheaper than paper mailing. Large volumes of people have at least one email address today. We help customers create a strong email marketing strategy to hold customer’s attention so the emails don’t end up in the trash folder or marked as spam. The last thing we want is for customers to opt out of an electronic mailing list.
Let’s face it, email is the new paper mail when it comes to junk mail. It is possible that when an email is sent, the intended recipient does not even open it or read it. We work with our customers to make sure we create a campaign that is not ignored. We also help our customers create a valid database to track their own customers and encourage growth.
One item we cannot overlook is our web development outlet. A website is only valuable if it captures and holds the attention of the consumer base. We have web developers to ensure the website it clean and has valid web services on it. We have staff available that has a strong base in database technology and content management services.